FMCG Business Simulation & Training

Storewars is run all over the world by a global network of partners. We deliver courses in over 40 countries in 8 languages. To book a course you can contact directly one of our partners, or our Central Office

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Mexico

Company
Mercarum, S.A. de C.V., Marketing Intelligence & Consulting Group
Contact Person
Jane Holstein
Octavio Blasio
Address
Ahuatenco 145-3-III, Col. Cuajimalpa, C.P.05000, Mexico City D.F., MEXICO
Tel +52 55 2163-4394
E-mail
jholstein@mercarum.com
oblasio@mercarum.com
Web Site www.mercarum.com

Day 1		Day 2
08:30–09:00	Welcome coffee/Registration	09:00–09:30	Lecture: Negotiation rules
09:00–11:00	Lecture: Introduction to STOREWARS world	09:30–10:45	Market analysis in teams, getting ready for negotiations
11:00–12:30	Market analysis in teams, team structure development	10:45–11:00	Meeting with team CEOs
12:30–13:00	Lecture: Starting positions	11:00–12:30	Negotiations (1st round)
13:00–14:00	Lunch	12:30–13:00	Discussions in groups
14:00–18:00	Decision I	13:00–14:00	Lunch
18:00–18:15	Break	14:00–16:00	Negotiations (2nd round)
18:15–19:00	Feedback on Decision I	16:00–18:00	Decision II
Day 3		Day 4
09:00–10:30	Feedback on Decision II	09:00–10:00	Feedback on Decision III
10:30–12:00	Market analysis in teams	10:00–13:00	Market analysis in teams
12:00–13:00	Lecture: Manufacturer-Retailer interactions	13:00–14:00	Lunch
13:00–14:00	Lunch	14:00–15:00	Decision IV
14:00–18:00	Negotiations (1st and 2nd round, 30 min each round)	15:00–15:15	Preparation for Team presentations
18:00–19:30	Decision III	15:15–16:00	Team presentations
		16:00–16:30	Final results
		16:30–17:00	Programme summary & feedback

Alternative content

Standart Agenda